Wednesday, June 10th, 2015

Pasiones secures Latin American rights to Cisneros Media Distribution´s blockbuster telenovelas

Jonathan Blum

MIAMI – June 10, 2015 – Pasiones, the only 24/7 multicultural and pan-regional TV network dedicated to novelas and drama series, today announced a deal with Cisneros Media Distribution (CMD) for the Pay TV rights in Latin America of a package of seven highly successful telenovelas that includes “Mi Vida Eres Tú” (You Are My Life), “Eva Luna” (Eva Luna), “El Talismán” (The Talisman), and “Amor Comprado” (Love Contract), among others.  “Mi Vida Eres Tú” recently premiered on Pasiones Latin America.

“Mi Vida Eres Tú” is a dramatic love story about a forbidden passion between two people who are already romantically involved.  The novela was the highest rated program in its timeslot in every country it has aired, including the United States, where it beat out its closest competitor by a 75% margin.  Starring Venezuelan superstars Scarlet Ortiz and Jorge Aravena, “Mi Vida Eres Tú” brings viewers action-packed scenes shot among some of Miami’s most spectacular locations.

“We are excited to begin our partnership with Cisneros Media Distribution and tap into their highly acclaimed international novelas,” said Francisco Gimenez, General Manager of Cable Networks of Hemisphere Media Group, the parent company of Pasiones.  “This deal reinforces our commitment to deliver the best programming to our audiences; and we look forward to strengthening our relationship with CMD to bring more blockbuster titles to Pasiones.”

Later this year, Pasiones will announce the premiere dates of the remaining telenovelas acquired in the deal with Cisneros Media Distribution, a global distributor of entertainment content with more than 35 years at the forefront of the industry.  Part of the Cisneros Media corporate division, CMD markets a vast library that consists of more than 30,000 hours of television programming, reaching more than 100 countries in more than 20 languages.

“We are thrilled to sign this agreement with Pasiones as it will foster and fortify our reach and the success of our trademark telenovelas throughout Latin America,” said Marcello Coltro, Executive Vice President of Content Distribution of Cisneros Media.  “We know viewers will enjoy our featured programming, which contains iconic stories written by our renowned cast of authors like Veronica Suarez and Leandro Padron, the masterminds behind such all-time favorites as ‘Mi Vida Eres Tú’ and ‘Eva Luna.’”

Viewers in Latin America can tune in to Pasiones from Monday to Friday to watch these intense love stories unfold.  Programming schedules by country can be found at www.pasiones.tv/latam.

ABOUT PASIONES:  Pasiones is the only 24×7 multicultural and pan-regional TV network dedicated 100% to soap operas with an ideal programming mix of the most recent hits, everlasting classics, and exclusive behind the scenes access from Brazil, Colombia, Venezuela, Peru, Chile, Argentina, Korea, China and the US Hispanic market. Pasiones has Pasiones has 4.2 million subscribers in the U.S. and 8.9 million subscribers in Latin America and is distributed by some of the largest cable, satellite and telco providers. Pasiones is a subsidiary of Hemisphere Media Group, Inc., the only publicly traded, pure-play U.S. Hispanic TV/cable networks and content platform. For more information, please visit www.pasiones.tv

ABOUT CISNEROS MEDIA DISTRIBUTION: Cisneros Media Distribution (CMD) is a global distributor of entertainment content with more than 35 years at the forefront of the industry. Part of the Cisneros Media corporate division, CMD markets the products of its affiliated production companies – Cisneros Studios, the largest independent producer of Spanish-language programming in the United States, and Venevision, the leading broadcaster and content producer in Venezuela – in addition to the catalogues of key independent production houses from around the world, amassing a library of more than 30,000 hours of entertainment content, distributed in more than 100 countries and 20 languages. From its headquarters in Miami, Florida, Cisneros Media Distribution also offers Pay TV channels and services, including its cable networks, Venevision Plus, VmasTV and VePlusTV, which reach millions of households throughout Latin America and the Caribbean. For more information, please visit www.CisnerosMediaDist.com