Jonathan Blum

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Jonathan Blum

by Jonathan Blum - Jul 18, 2017

Personalized news according to user preferences

The use of algorithms today is intrinsically linked to the way we consume…

Jonathan Blum

by Jonathan Blum - Jul 11, 2017

Move to the digital world

The search for connecting more and more with its target has made companies…

Jonathan Blum

by Jonathan Blum - Jul 4, 2017

Interactive content, the new proposal of video streaming services

Netflix subscribers will now be able to choose the plot of some series.…

Jonathan Blum

by Jonathan Blum - Apr 6, 2017

Millennials are great TV consumers

In general, when we talk about Millennials, we always refer to the way…

Jonathan Blum

by Jonathan Blum - Mar 30, 2017

How do different generations interact with brands through social networks?

Before sharing brand content throughout social media channels, it is imperative to learn…

Jonathan Blum

by Jonathan Blum - Mar 16, 2017

Lessons for brands and companies after Oscars 2017 mistake

One of the most shocking moments of the 2016-2017 awards season is the…

Jonathan Blum

by Jonathan Blum - Mar 6, 2017

Traditional vs. Digital Media

Year after year, companies look promotion strategies that get them closer to their…

Jonathan Blum

by Jonathan Blum - Feb 23, 2017

Hispanics and their influence on the world’s most powerful country

For several decades, Latin Americans have seen the opportunity to migrate to the…

Jonathan Blum

by Jonathan Blum - Feb 15, 2017

Teenagers: the real bosses of household spending?

Los avances en la tecnología han hecho que cambiemos nuestra forma de ver…